The deadline for applications is June 1, 2012.
The Government of Newfoundland and Labrador recognizes the important role of the publishing industry in the cultural and economic life of the province. Additionally, Government recognizes the economic disadvantages faced by the publishing sector due to the small domestic market, difficulty in distribution, and pressures from national and international competitors.
The Publishers Assistance Program supports publishers with potential for sustained or expanding business strength, sound market and business planning, employment growth over the long term, and responsiveness to the provincial literary sector. The program is designed to strengthen the publishing and the literary sectors overall by encouraging quality products, effective marketing, and by making professional development services available to publishers. The program supports digital technology products.
The Publishers Assistance Program is a component of the Cultural Economic Development Program (CEDP). CEDP is designed to stimulate economic activity by providing financial assistance for heritage and professional arts activities including support for the growth of self-sustaining economic activity within the sectors and for increased capacity for market access and expansion of cultural products. CEDP programming adheres to the principles outlined in Creative Newfoundland and Labrador: The Blueprint for Development and Investment in Culture, 2006.
The Publishers Assistance Program targets three aspects of publishing as a means of enhancing the overall impact of funding to the publishing sector: editing and design work; marketing; and professional development.
Marketing
Distinct contemporary cultural products are in demand worldwide. Investment in the marketing component is directed toward reaching audiences and markets outside of Newfoundland and Labrador. This will allow companies to market both nationally and internationally, participate in sector-related trade missions, and develop new strategies to adapt to changes in digital technology and delivery.
Editing and Design
Editing and graphic design have been identified as two areas requiring further growth in the publishing industry. The editing and design component assists publishers with costs related to enhancing the presentation of books produced.
Professional Development
Investment in this area allows publishing companies to take advantage of professional development opportunities, including information workshops, mentoring opportunities and attendance at training programs both within and outside the province. These opportunities help in the further development of the sector by increasing the knowledge and expertise within the province.
To be eligible for assistance under the Publishers Assistance Program a publishing company must:
Funding is allocated based on two components: a base component allocated on a per publication basis, based on eligible titles released the previous year (40% of funding); and an evaluation component based on an assessment of the company’s publishing program (60% of funding).
The following categories and combinations thereof are eligible: fiction and non-fiction; children, young adult and adult; poetry, drama and literature; history, biography, folklore/¬folk-life, art, music, Aboriginal themes, architecture, literary criticism, nature, philosophy, politics, social sciences, sport, travel, adventure tourism and humour.
The deadline for applications is June 1, 2012. Decisions on allocations will be made within eight (8) weeks and 90% will be made available to the applicant upon signing the contract. The balance (10%) will be paid upon acceptance of the final report.
Publishers must submit the completed application form, including all required support materials, by the deadline to be considered for funding. Participation in the program is determined annually and is based on program criteria and the strength of the application. Publishers Assistance Program support is not automatic for all eligible applicants.
Successful applicants will be required to submit a final report that outlines in detail how the funds were used. The final report will include the following: