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Tourism Marketing

The Tourism Branch of the Department of Tourism, Culture and Recreation markets Newfoundland and Labrador as a top-of-mind travel destination.

Strategy and Program

• Tourism Marketing Strategy
  • Target Markets
  • Newfoundland and Labrador Brand

Activities by Market

• Touring & Explorer Marketing Activities
  • Canada Market
  • United States Market
  • International Market
  • Visiting Friends & Relatives Market
  • In-Province Resident Market
• Meetings, Conventions & Incentive Travel Marketing Activities
• Outdoor Adventure Marketing Activities
• Winter Marketing Activities
• Hunting & Fishing Marketing Activities
  • Hunting and Fish Guide Listings
  • Hunting and Fish Guide - Paid Advertising
• Travel Media Program
• Travel Trade Program
• Traveller's Guide
• Packages Marketing Program
• Brochure and Literature Distribution
• Picture Newfoundland and Labrador
• Tourism "Open Mic" Program
• Internet Strategy and NewfoundlandandLabrador.com

Marketing Programs for All Markets

• Travel Media Program
• Travel Trade Program
• Traveller's Guide
  • Paid Advertising
  • To add a new business listing
  • To update your business listing
  • Annual Submissions for the Traveller's guide
• Packages Marketing Program
• Brochure and Literature Distribution
• Picture Newfoundland and Labrador
• Tourism "Open Mic" Program
• Internet Strategy and NewfoundlandandLabrador.com
  • Website Listings
  • Map Listings on NewfoundlandLabrador.com
  • E-newsletter Advertising
  • Website Reciprocal Link Program

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